Sales rapport, upselling and cross selling

Sales Rapport, Upselling and Cross Selling Courses

“1% more”

Sales rapport training

What would 1% more look like for your business? This dynamic workshop teaches delegates the fine art of building trust and rapport so your team can engage, sell and cross sell to your customers in an on-brand and memorable way. Giving everyone in your business the skills to confidently sell and upsell and offer your customers choices can make a huge commercial impact as well as heightening the customer experience. If every single person in your business is creating 1% more with every transaction what could that lead to?


3 hours

Max participants
per session


Max participants

Max participants
distance learning

Who is it for?

Our sales rapport, upselling and cross selling course is for teams who interact with customers at any stage of a customer journey.

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What to expect

  • Upselling vs. Cross-selling: Here we’ll explore the difference between two key sales practices, and how each can individually benefit business revenue.
  • We’ll look at how to develop connections, establish rapport, and build trust with clients and customers.
  • Tailor making a personal experience.
  • We’ll look at how to effectively read your audience, assess their needs, and explore active listening and opportunity spotting.
  • We’ll look at opening a conversation for a relaxed sale, and creating the right environment to do so.
  • Filling the pot: what would 1% more do for your commercial performance?


  • Achieve buy in from teams to the sales process.
  • Give teams confidence to sell with easy to use techniques and skills.
  • Increase revenue and customer retention.
  • Increase customer satisfaction.
  • Improve customer trust in your team and brand.
  • Diversify revenue streams.

What our clients say.

Ed Pyke
Simpson Travel Operations Director

“In2action listened perfectly to our requirements, building a bespoke solution to what we needed. Our delegates all commented on how much they enjoyed the session, and how valuable they found the experience. We wouldn’t hesitate to recommend In2action to any company looking for customer experience training.”

Why In2action?

We design, curate and train your teams to deliver unique experiences for your guests that will delight and exceed expectations resulting in improved repeat business, feedback, reviews and ancillary revenues.

We have a highly experienced team who have delivered training and activity services to brands across the globe, working in the UK, Europe, Asia and China to name a few.

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